The project is developed within a text editor, not as a neutral tool but as a structural framework. Here, input and output are reduced to mechanical operations, and typography is shaped by the logic of the screen rather than by traditional compositional rules. Reading becomes a continuous, top-down flow, replacing hierarchical organization and fixed spatial relationships. In this condition, multilingual text no longer conforms to conventional alignment, spacing, or rhythm, but produces its own unstable order.
Rather than correcting these deviations, I chose to work with them. The differences between languages, the limitations of digital input, and the mechanical nature of screen-based writing become generative forces. This approach deliberately distances itself from classical typographic logic, which is rooted in control, harmony, and visual balance. Instead, it embraces inconsistency, interruption, and systemic bias as a new form of structure.
By adopting a language closer to digital systems and machine processes, the design proposes an alternative logic of composition—one that reflects how text is produced, transmitted, and read in contemporary conditions. It is not a rejection of tradition, but a repositioning: from static arrangement to dynamic flow, from visual order to operational logic, and from authored composition to a system shaped by interaction between language, technology, and perception.
Identity / Book Design
Project Title:
Time Test: International Video Art Research Exhibition
Client:
Fine Arts Museum of the Central Academy of Fine Arts / Redtory Museum of Cotemporary Art
City:
Guangzhou
Year:
2016
Tian Bo
Designer:
Tian Bo
Project Manager:
Wang Man
Dimension:
Various